Case Studies
Empowering Patients through Accessible Navigation
I led a patient-centered redesign of a Fortune 100 healthcare provider's website, transforming it into an intuitive and accessible resource.
Case Study
Access
Connection
Designing a Delightful Buyflow from Screen to Sea
I transformed a complex mobile buyflow for a yacht charter platform into a seamless, human-centered experience that drove business growth and delighted users.
Case Study
Growth
Enjoyment
The Clicks-to-Clients Connection Engine
I led a team to revitalize a digital brand agency with a "Connection Engine" that uses a fun, engaging experience to build meaningful client relationships.
Case Study
Connection
Enjoyment
Architecting for Inclusive Hiring
I helped candidates with disabilities build meaningful professional connections by transforming a job platform with an accessible recruiter experience.
Case Study
Access
Connection
Articles
The Human Cost of UX Debt
How quick wins become high-interest loans against your user's trust, and how to invest in long-term growth instead.
Article
Growth
Enjoyment
Streamlining a 20-Click Conversion
I used a human-centered strategy to transform a cumbersome buyflow with 20 clicks into a seamless, 3-click conversion experience.
Article
Access
Growth
Solving the Digital-Physical Disconnect
The gaps between our apps and real lives, and the human-centered solutions that bridge them.ion
Article
Access
Connection
Grounding Gilded AI in Human-Centered Strategy
How a people-first approach can turn AI from a shiny new feature to a conduit for real human connection.
Article
Connection
Enjoyment